At Matebiz – the google ads management company, we manage your Google Ads account by targeting keywords that will drive buyers to your website. Highly targeted keyword research will determine the most cost-effective approach to getting customers to search for exactly what you have to offer. We’ll develop effective paid search campaigns focused on meeting your cost per sale or lead goals, using powerful research tools and experience in the industry.
By investing in Google Ads, you’re helping eager buyers find your website who might not necessarily have found it through search engine optimization techniques (organic. money) traditional. The combination of our in-house team and our experience makes us the number one Google AdWords company you want to work with.
How does Google Ads / Google AdWords campaign management work?
Paid Campaign Analysis & Implementation
With an established Google Ads account, we’ll analyze historical data to find out what’s working best and adjust others to do the same. We’ll then modify our bidding options, keywords, ad text, and target link to align with our goals. The target is to generate as many leads and sales per dollar spent as possible.
Conversion Tracking & ROI Analysis
Our reports show which keywords are generating leads or sales and which are not. We monitor this to make sure we’re focusing on the best-performing keywords and targeting specific phrases.
Search Network Advertising
We monitor your search network ad progress and engagement to adjust bids, ads, and keywords to best reflect the traffic that will most actively engage with your site. friend.
Ad Variation & Testing
Some ads test using A/B testing to determine which ads generate the highest click-through and conversion rates. We’ll also develop landing pages, copy variations, and test which ones perform best.
All aspects of the account will review every month to identify areas for improvement and ensure a smooth-running campaign. Negative keywords and changes to your keywords will improve results permanently. Our ultimate goal is to create a campaign with a high return on investment (ROI) that will allow your business to spend wisely and become profitable every month.
A manual process of reviewing your account ensures that you’re not overspending and that your ads are always shown in the optimal places to convert. Throughout our process, we’ll discover the key to your website’s success through PPC and grow the campaign as profits grow. We work with you all the time and hold monthly conference calls to make sure we’re on the same page with goals and results.
How Does Google Ads Work?
Google is the #1 search engine that people go to to find information or solve problems. Therefore, it is important to be present exactly when they are searching for your product or service.
Google Ads gives you the ability to choose the searches/keywords your ad appears on, the message you send to potential customers, and the pages they visit when they first arrive on your website. We leverage the power of Google Ads to reach your customers at the right time because we direct them to the content on your website that is most likely to answer their questions or solve their problems.
In our google ads management services Using various Google Ads tools and tactics, we can engage visitors who are new to your brand, reminding past visitors to your site what you have to offer. level and help grow the business by increasing sales or leads.
How Much Do Google Ads Cost?
Google Ads is based on a cost-per-click model, which means you pay every time someone clicks on one of your ads and visits your website. Each keyword has a different cost-per-click depending on how popular that keyword is and what other sites are willing to spend.
Google Ads works on an auction model, which means that if you’re willing to pay more than someone else, your ads will usually be higher than theirs. For this reason, the keywords that are most popular or most relevant for a business to generate sales and leads are often the most expensive per click.
One of the main advantages of Google Ads is that how much you spend is entirely up to you. If you are required to adhere to a strict marketing budget. We can work with you to decide which campaigns to prioritize to maximize your return on investment. We’ll work with you to decide on the optimal budget, based on your goals and competitive landscape, but ultimately the budget we agree on can (and should) increase or decrease depending on your performance. campaign capacity, demand changes by season, or a variety of other factors. Either way, you’ll always be aware of what you’re spending and you’ll always have full control over the budget.
Working With The Matebiz Ads Management Team
From the first day. We joined together, the entire process has been structured around one thing: helping you achieve your goals. Our sales team first learns what your goals are in the early discovery phase, and if we both decide that the partnership will be worth it, we’ll jump right in job.
You are tasked with a dedicated Google Ads expert who will define your goals and develop a comprehensive strategy for how we can effectively achieve them, to achieve those goals as soon as possible.
As with any marketing campaign, we’ll need to tweak things during the first 2-3 months of interactions to start seeing exceptional results, but our team continues to optimize.
We work around the clock to make sure keywords, ad copy, budget, targeting, and all other aspects of Google Ads are analyze, optimize, and improved every month.
Google Ads Management services for eCommerce Websites
We help e-commerce sites show up at the right time potential customers are looking to buy. Just as you have full control over your ad budget. You also have full control over the searches that trigger your ads to run.
This benefits Google Ads management in eCommerce customers because we can focus our efforts on keywords. Want to rank for searches like “new shoes” or “basketball shoes” for organic search results. Your ad dollars would be better spent on Searches like “buy shoes online,”. Because people searching for that phrase are more likely to complete a purchase.
We also help customers take advantage of ads in Google Shopping . Where they can view your products, learn more about them, and compare/contrast why you’re a better choice.
Save Money With an Effective Ads Campaign
Poorly managed Google ad campaigns are extremely common, meaning that these companies spend more than is necessary. Here are some of the main reasons for this:
- No one is actively managing the campaign.
- Bidding on the wrong keywords.
- Sending visitors to low converting landing pages.
- Displaying Ads at the wrong time of day.
- Only using text Ads and not Google Shopping
- A lack of negative keywords within campaigns
- Inexperience company managing the campaign
- The Importance of Optimized Paid Search Landing Pages
A well-developed landing page that captures the visitor’s attention and directs them. To the next steps, you want them to take is key to a successful advertising campaign. Without a website and/or a landing page that converts. You’ll never be able to position yourself for a positive return on ad spend.
Some things to consider include images, headlines, text, and calls to action.
We can help you by creating great landing pages. And can also A/B test multiple versions of your landing pages to see which works best.